AmeriHealth New Jersey debuts new ad campaign
Cranbury, NJ, May 22, 2018 — AmeriHealth New Jersey today announced it has launched a statewide advertising campaign that showcases enhancements the company has made in recent years to differentiate itself in the New Jersey market. The campaign’s tag line is: “The only plan you need.”
“AmeriHealth New Jersey has been exclusively dedicated to the state for nearly 25 years and despite the constant uncertainty that exists in the health care industry, what sets us apart is our ability to be nimble and resilient,” said Market President Michael Munoz.
Since the onset of the Affordable Care Act, AmeriHealth New Jersey has been committed to offering health plans on the Individual Marketplace, which has expanded access to coverage for New Jersey residents. As a result, the company strengthened its customer service capabilities, leveraged technology in order to provide a more seamless experience, and continually enhances its networks and provides ongoing hands-on support to local New Jersey communities.
The new advertising campaign highlights these qualities in both imagery and messaging, and will soon appear throughout the state in the form of billboards, tow planes, buses, bus shelters and on trains.
For more information about AmeriHealth New Jersey, visit amerihealthnj.com.
About AmeriHealth New Jersey
At AmeriHealth New Jersey* we are dedicated to enhancing the health and well-being of the people and communities we serve. Our members are at the center of everything we do. Since the onset of the Affordable Care Act, we have been committed to offering health plans on the Individual Marketplace, which has expanded access to coverage for New Jersey residents. We are exclusively focused on New Jersey with plans designed to meet the unique needs of individuals, small- and mid-sized businesses, municipalities and boards of education across the state. We also provide administrative services to self-funded groups. Named one of the Best Places to Work for the past seven years, AmeriHealth New Jersey is located in Cranbury, NJ. For more information visit amerihealthnj.com.
*AmeriHealth Insurance Company of New Jersey | AmeriHealth HMO, Inc.
Manager, Public Relations
AmeriHealth New Jersey